Mac Aesthetics“ It was our job to interpret their vision, brand image and creative ideas into a reality and value engineer the overall cost.”
Mac Aesthetics is a cosmetic beauty clinic offering the very latest in non-surgical and facial aesthetic procedures to both male and female clients. Providing services such as lip augmentation, anti-wrinkle treatment and chemical skin peels, Mac Aesthetics have experienced great success with their store in Manchester and were looking to expand into the Midlands. With a growing celebrity client list they needed their operation in the Midlands to reflect not only their brand but to enhance it as well.
After deciding on premises based in Sutton Coldfield, Approved Shopfitting were approached to provide the full fit-out of their new operation, ensuring that every aspect of the project would be planned in fine detail and that the quality of materials used would create the right impression for the client.
It was our job to interpret their vision, brand image and creative ideas into a reality and value engineer the overall cost. We started the project on the 20th April 2015 and completed on the 18th May 2015 in time for their launch.
The challenge with a project like this is being able to reflect the personality of the organisation you are working with and ensuring that their vision is brought to life in an inspiring way. When you have a specific budget to work with there is a requirement to be very innovative in the way you approach the design and how you build the bespoke furniture required for the project. Mac Aesthetic offer a diverse range of services so it was important that every aspect of this was thought through and that all the practical elements of their service delivery was catered for.
We had to work very closely with the client to implement their design sketches and brief and make them a reality. It was our role to transform their retail space into a beautiful clinic and provide them with the foundation for a successful operation. Everything was installed with fine attention to detail and a high quality finish giving them an impressive looking interior, durability and an operation that reflects their profile.
The client has now got a prestigious operation in the West Midlands that fits in with their brand personality and aspirations. This expansion into a new important territory for Mac Aesthetics promises to be every bit as successful as their original Manchester store and give them the platform for building a strong client base in the region.